an evidence-based approach to UX


we apply user analytics and KPIs to guide product development

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STRATEGY

 

  • Strategy papers

  • Design guidelines

  • Trends & Roadmaps

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RESEARCH

 

  • Expert evaluation

  • User research

  • Driver distraction

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PRODUCT DEVELOPMENT

 

  • UX definition

  • Automotive & CE benchmarking

  • HMI Specifications